{"id":115889,"date":"2024-04-27T12:00:38","date_gmt":"2024-04-27T15:00:38","guid":{"rendered":"https:\/\/redenoticiaz.com.br\/litoralsp\/?p=115889"},"modified":"2024-04-24T17:43:40","modified_gmt":"2024-04-24T20:43:40","slug":"google-nao-permitira-anuncios-de-politicos-nas-eleicoes-de-outubro","status":"publish","type":"post","link":"https:\/\/redenoticiaz.com.br\/litoralsp\/2024\/04\/27\/google-nao-permitira-anuncios-de-politicos-nas-eleicoes-de-outubro","title":{"rendered":"Google n\u00e3o permitir\u00e1 an\u00fancios de pol\u00edticos nas elei\u00e7\u00f5es de outubro"},"content":{"rendered":"<p>O Google anunciou nesta quarta-feira (23) que n\u00e3o vai permitir an\u00fancios pol\u00edticos nas elei\u00e7\u00f5es municipais de outubro.<\/p>\n<p>A medida foi tomada pela plataforma em fun\u00e7\u00e3o da resolu\u00e7\u00e3o aprovada em fevereiro deste ano pelo Tribunal Superior Eleitoral (TSE) para restringir o uso de intelig\u00eancia artificial (IA) e determinar a ado\u00e7\u00e3o de medidas de combate \u00e0 circula\u00e7\u00e3o de fatos inver\u00eddicos ou descontextualizados.<\/p>\n<p>Em nota, o Google informou que a restri\u00e7\u00e3o aos an\u00fancios come\u00e7ar\u00e1 em maio, quando as resolu\u00e7\u00f5es do TSE entrar\u00e3o em vigor.<\/p>\n<p>A empresa tamb\u00e9m declarou que apoia a integridade das elei\u00e7\u00f5es. &#8220;Vamos atualizar nossa pol\u00edtica de conte\u00fado pol\u00edtico do Google Ads para n\u00e3o mais permitir a veicula\u00e7\u00e3o de an\u00fancios pol\u00edticos no pa\u00eds. Essa atualiza\u00e7\u00e3o acontecer\u00e1 em maio, tendo em vista a entrada em vigor das resolu\u00e7\u00f5es eleitorais para 2024. Temos o compromisso global de apoiar a integridade das elei\u00e7\u00f5es e continuaremos a dialogar com autoridades em rela\u00e7\u00e3o a este assunto&#8221;,\u00a0 informou a empresa.<\/p>\n<p>Pelas regras do TSE, as redes sociais dever\u00e3o tomar medidas para impedir ou diminuir a circula\u00e7\u00e3o de fatos inver\u00eddicos ou descontextualizados. As plataformas que n\u00e3o retirarem conte\u00fados antidemocr\u00e1ticos e com discurso de \u00f3dio, como falas racistas, homof\u00f3bicas ou nazistas, ser\u00e3o responsabilizadas.<\/p>\n<p>A resolu\u00e7\u00e3o tamb\u00e9m regulamenta o uso da intelig\u00eancia artificial durante as elei\u00e7\u00f5es municipais de outubro.<\/p>\n<p>A norma pro\u00edbe manipula\u00e7\u00f5es de conte\u00fado falso para criar ou substituir imagem ou voz de candidato com objetivo de prejudicar ou favorecer candidaturas. A restri\u00e7\u00e3o do uso de\u00a0<em>chatbots\u00a0<\/em>(<em>software\u00a0<\/em>que simula uma conversa com pessoas de forma pr\u00e9-programada) e avatares (corpos virtuais) para intermediar a comunica\u00e7\u00e3o das campanhas com pessoas reais tamb\u00e9m foi aprovada.<\/p>\n<p>O objetivo do TSE \u00e9 evitar a circula\u00e7\u00e3o de montagens de imagens e vozes produzidas por aplicativos de intelig\u00eancia artificial para manipular declara\u00e7\u00f5es falsas de candidatos e autoridades envolvidas com a organiza\u00e7\u00e3o do pleito.<\/p>\n<p>Leia mais<\/p>\n<p><a href=\"https:\/\/redenoticiaz.com.br\/blog\/2024\/04\/23\/google-abre-vagas-de-emprego-com-salario-de-ate-r15-mil-reais-em-jundiai-4\">Google abre vagas de emprego com sal\u00e1rio de at\u00e9 R$15 mil reais em Jundia\u00ed<\/a><\/p>\n<p><a href=\"https:\/\/redenoticiaz.com.br\/blog\/2020\/08\/26\/justica-decide-que-google-deve-enviar-dados-para-investigacao-de-crime\">Justi\u00e7a decide que Google deve enviar dados para investiga\u00e7\u00e3o de crime<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>O Google anunciou nesta quarta-feira (23) que n\u00e3o vai permitir an\u00fancios pol\u00edticos nas elei\u00e7\u00f5es municipais de outubro. A medida foi tomada pela plataforma em fun\u00e7\u00e3o da resolu\u00e7\u00e3o aprovada em fevereiro deste ano pelo Tribunal Superior Eleitoral (TSE) para restringir o uso de intelig\u00eancia artificial (IA) e determinar a ado\u00e7\u00e3o de medidas de combate \u00e0 circula\u00e7\u00e3o &hellip;<\/p>\n","protected":false},"author":12,"featured_media":115882,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[48,22],"tags":[44586,30,4313,36140],"class_list":["post-115889","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-eleicoes","category-justica","tag-anuncio","tag-eleicoes","tag-google","tag-promocao"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Google n\u00e3o permitir\u00e1 an\u00fancios de pol\u00edticos nas elei\u00e7\u00f5es de outubro - Litoral SP<\/title>\n<meta name=\"description\" content=\"O Google anunciou nesta quarta-feira (23) que n\u00e3o vai permitir an\u00fancios pol\u00edticos nas elei\u00e7\u00f5es municipais de outubro.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/redenoticiaz.com.br\/litoralsp\/2024\/04\/27\/google-nao-permitira-anuncios-de-politicos-nas-eleicoes-de-outubro\" \/>\n<meta property=\"og:locale\" content=\"pt_BR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Google n\u00e3o permitir\u00e1 an\u00fancios de pol\u00edticos nas elei\u00e7\u00f5es de outubro - Litoral SP\" \/>\n<meta property=\"og:description\" content=\"O Google anunciou nesta quarta-feira (23) que n\u00e3o vai permitir an\u00fancios pol\u00edticos nas elei\u00e7\u00f5es municipais de outubro.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/redenoticiaz.com.br\/litoralsp\/2024\/04\/27\/google-nao-permitira-anuncios-de-politicos-nas-eleicoes-de-outubro\" \/>\n<meta property=\"og:site_name\" content=\"Litoral SP\" \/>\n<meta property=\"article:published_time\" content=\"2024-04-27T15:00:38+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/redenoticiaz.com.br\/litoralsp\/wp-content\/uploads\/sites\/3\/2024\/04\/Captura-de-tela-2024-04-24-164704.png?v=1713988044\" \/>\n\t<meta property=\"og:image:width\" content=\"412\" \/>\n\t<meta property=\"og:image:height\" content=\"253\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"Gustavo Silva\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Escrito por\" \/>\n\t<meta name=\"twitter:data1\" content=\"Gustavo Silva\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. tempo de leitura\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutos\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/redenoticiaz.com.br\\\/litoralsp\\\/2024\\\/04\\\/27\\\/google-nao-permitira-anuncios-de-politicos-nas-eleicoes-de-outubro#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/redenoticiaz.com.br\\\/litoralsp\\\/2024\\\/04\\\/27\\\/google-nao-permitira-anuncios-de-politicos-nas-eleicoes-de-outubro\"},\"author\":{\"name\":\"Gustavo Silva\",\"@id\":\"https:\\\/\\\/redenoticiaz.com.br\\\/litoralsp\\\/#\\\/schema\\\/person\\\/16057b37a3c0ee6b096d7f887c566e2e\"},\"headline\":\"Google n\u00e3o permitir\u00e1 an\u00fancios de pol\u00edticos nas elei\u00e7\u00f5es de outubro\",\"datePublished\":\"2024-04-27T15:00:38+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/redenoticiaz.com.br\\\/litoralsp\\\/2024\\\/04\\\/27\\\/google-nao-permitira-anuncios-de-politicos-nas-eleicoes-de-outubro\"},\"wordCount\":390,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\\\/\\\/redenoticiaz.com.br\\\/litoralsp\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/redenoticiaz.com.br\\\/litoralsp\\\/2024\\\/04\\\/27\\\/google-nao-permitira-anuncios-de-politicos-nas-eleicoes-de-outubro#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/redenoticiaz.com.br\\\/litoralsp\\\/wp-content\\\/uploads\\\/sites\\\/3\\\/2024\\\/04\\\/Captura-de-tela-2024-04-24-164704.png?v=1713988044\",\"keywords\":[\"anuncio\",\"Elei\u00e7\u00f5es\",\"GOOGLE\",\"PROMO\u00c7\u00c3O\"],\"articleSection\":[\"Elei\u00e7\u00f5es\",\"Justi\u00e7a\"],\"inLanguage\":\"pt-BR\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\\\/\\\/redenoticiaz.com.br\\\/litoralsp\\\/2024\\\/04\\\/27\\\/google-nao-permitira-anuncios-de-politicos-nas-eleicoes-de-outubro#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/redenoticiaz.com.br\\\/litoralsp\\\/2024\\\/04\\\/27\\\/google-nao-permitira-anuncios-de-politicos-nas-eleicoes-de-outubro\",\"url\":\"https:\\\/\\\/redenoticiaz.com.br\\\/litoralsp\\\/2024\\\/04\\\/27\\\/google-nao-permitira-anuncios-de-politicos-nas-eleicoes-de-outubro\",\"name\":\"Google n\u00e3o permitir\u00e1 an\u00fancios de pol\u00edticos nas elei\u00e7\u00f5es de outubro - 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